Privacy Policy

PRIVACY POLICY

Effective Date: June 10, 2026

Pr1me Fitness LLC (“Pr1me Fitness,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, store, disclose, and protect your information when you visit our website, use our mobile application, participate in our programs, utilize our services, or communicate with us.

By accessing or using our services, you agree to the terms of this Privacy Policy.


1. INFORMATION WE COLLECT

We may collect the following categories of information:

Personal Information

  • Full name

  • Email address

  • Phone number

  • Mailing address

  • Date of birth

  • Emergency contact information

  • Membership information

  • Account credentials

  • Payment information

Health and Fitness Information

When voluntarily provided, we may collect:

  • Fitness assessments

  • VO₂ Max testing results

  • Functional Movement Screening results

  • Body composition analysis results

  • Exercise history

  • Fitness goals

  • Nutrition information

  • Recovery service usage

  • Program participation information

Technical Information

We may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Website usage information

  • Mobile device identifiers

  • Cookies and similar technologies

Mobile Application Information

If you use our mobile application or Exercise.com-powered services, we may collect:

  • Workout activity

  • Attendance records

  • Messaging activity

  • Device information

  • Push notification preferences

  • App usage analytics


2. HOW WE USE YOUR INFORMATION

We use your information to:

  • Provide memberships, coaching, training, recovery, and wellness services

  • Manage your account

  • Schedule appointments and services

  • Process payments

  • Deliver workout programs

  • Track attendance and participation

  • Respond to customer service inquiries

  • Improve our services and member experience

  • Communicate with you regarding your account

  • Send promotional and marketing communications

  • Maintain business operations

  • Comply with legal obligations


3. EMAIL COMMUNICATIONS

By providing your email address, you consent to receive emails regarding:

  • Membership information

  • Billing notifications

  • Appointment reminders

  • Class schedules

  • Program updates

  • Facility announcements

  • Promotional offers

  • Community events

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link contained in the email.

Transactional and account-related communications may still be sent.


4. SMS COMMUNICATIONS POLICY

By providing your mobile phone number and opting into SMS communications, you expressly consent to receive text messages from Pr1me Fitness LLC regarding:

  • Membership updates

  • Appointment reminders

  • Class schedules and changes

  • Account notifications

  • Promotions and special offers

  • Event announcements

  • Customer service communications

Message frequency may vary.

Message and data rates may apply based on your wireless carrier plan.

Consent to receive SMS messages is not a condition of purchasing any goods or services from Pr1me Fitness.

You may opt out of receiving SMS messages at any time by replying STOP to any text message. After opting out, you will receive a final confirmation message and no further SMS communications will be sent unless you opt in again.

For assistance, reply HELP or contact us at team@pr1mefitness.com.

Mobile information will not be sold, rented, shared, or disclosed to third parties or affiliates for marketing or promotional purposes.

Wireless carriers are not liable for delayed or undelivered messages.


5. PAYMENT PROCESSING

Payments are processed through secure third-party payment providers.

Pr1me Fitness does not store complete credit card information on its own servers.

Payment information is handled in accordance with applicable payment security standards and industry best practices.


6. COOKIES AND TRACKING TECHNOLOGIES

We use cookies and similar technologies to:

  • Improve website functionality

  • Analyze website traffic

  • Remember user preferences

  • Enhance user experience

  • Improve marketing effectiveness

You may adjust your browser settings to disable cookies; however, some website features may not function properly.


7. HOW WE SHARE INFORMATION

We do not sell your personal information.

We may share information with trusted service providers that help us operate our business, including:

  • Exercise.com

  • Payment processors

  • Email service providers

  • SMS messaging providers

  • Scheduling software providers

  • Analytics providers

  • Technology service providers

Information is shared only as necessary to perform services on our behalf.

We may also disclose information:

  • To comply with legal obligations

  • To respond to lawful requests

  • To protect the safety of our members

  • To enforce our policies and agreements

  • In connection with a business merger, acquisition, or asset sale


8. MOBILE DATA SHARING POLICY

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

Text messaging originator opt-in data and consent will not be shared with any third parties except service providers who assist in delivering messaging services on behalf of Pr1me Fitness.

All categories of personal information described in this Privacy Policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.


9. DATA SECURITY

We implement reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, disclosure, alteration, or destruction.

While we strive to protect your information, no method of electronic transmission or storage can be guaranteed to be completely secure.


10. DATA RETENTION

We retain personal information only as long as necessary to:

  • Provide services

  • Maintain business records

  • Comply with legal obligations

  • Resolve disputes

  • Enforce agreements


11. YOUR PRIVACY RIGHTS

Depending on your location and applicable laws, you may have the right to:

  • Access personal information we maintain about you

  • Correct inaccurate information

  • Request deletion of your information

  • Request a copy of your personal information

  • Opt out of marketing communications

Requests may be submitted using the contact information below.


12. CHILDREN’S PRIVACY

Our services are not directed toward children under the age of 13 without parental or guardian consent.

If we learn that personal information has been collected from a child without appropriate consent, we will take reasonable steps to delete such information.


13. THIRD-PARTY WEBSITES

Our website, app, and communications may contain links to third-party websites.

We are not responsible for the privacy practices, content, or policies of third-party websites.

Users should review the privacy policies of those websites independently.


14. CALIFORNIA PRIVACY RIGHTS

California residents may have additional rights under applicable privacy laws regarding access to, correction of, and deletion of personal information.

California residents may submit requests using the contact information listed below.


15. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically.

Changes become effective immediately upon posting the updated Privacy Policy on our website.

The Effective Date above indicates when this Privacy Policy was last revised.


16. CONTACT INFORMATION

Pr1me Fitness LLC

Address:
1816 59th St W 

Bradenton, FL , 34209

Phone:
+1 941-226-1114

Email:

team@pr1mef1tness.com

Website:
www.pr1mef1tness.com

If you have questions regarding this Privacy Policy or your personal information, please contact us using the information above.